Thursday, January 8, 2009

The Name Blame Game

Well, it's official. American consumers should no longer be called "consumers." Quite simply, Americans are not consuming.

Let me amend that. We still choke down plenty of Big Macs and Starbucks, but when push comes to shove, we're not buying stuff.

Let me amend that. We're still pushing and shoving. We're just not buying enough stuff.

So from now on, I think we should just be addressed as "occupant."

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